1. There is brilliant work going on out there...but it's not the sort of work that gets recognised by awards. To
transform your recruitment to a direct sourcing model saving millions
get technology to support your activities in a seamless user friendly way,
up the quality of the people you attract with the same budget
So I will take this opportunity raise my hat to what i shall call STUFF THAT WORKS.
2. a lesson we learnt very, very, very slowly was that concentrate on what you do well as a biz and outsource the rest (which is pretty much what we advise our clients). Finance, technical and some IT have gone into hands of excellent suppliers and the business strips leaner, fitter and more profitable because of it. and Sean (OME co-founder has regained his sanity and enjoyment of life)
3. OME is not a business that needs to obsess about things are clients will maybe use in 2 years (Pinterest, Instagram or similar) we are a business that cuts through the crap and advises on what can be effective for clients over next 12 months. we must NOT disappear up our own backsides with what people CAN do - its what they SHOULD do.
4. my expenses from last 6 months will not get done again this month....January maybe?????