Friday, 29 August 2008

Brand Republic Blog

So BrandRepublic approached me about doing a blog on their site which you can find here. As most of the Brand audience do proper advertising and look down their noses at us in Jobs - i will clearly have to brush on my Web 2.0 terminology - and where as i normally talk about metrics like cost per click, cost per hire, response per advert and drop off rates on career sites. I now shall have to litter my posts with the long tail, webinars, avatars, Linden dollars and the impact of the I-Phone.
Or maybe not.

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